GB Voting Intention (Week 11 2023)

In a new poll commissioned by GB News, we find a 25pt lead to Labour. The full tables are available here.

If there were to be a general election tomorrow, which party would you vote for?

Vote share (%)
Latest
Mar 17
Previous
Mar 8
Labour 45 42
Conservative 20 23
Green 13 10
Lib Dem 9 8
Reform UK 6 7
SNP 5 4
Other party 2 5
Plaid Cymru 1 1
Population sampled: All adults (18+) in Great Britain.
Sample sizes: 1289 (latest) and 1231 (previous).

Which of the following would be best to manage the British economy in the years ahead?

Unweighted Weighted A Conservative government with Rishi Sunak as Prime Minister A Labour government with Keir Starmer as Prime Minister Prefer not to say Don’t know Total
Overall
National 1289 1289 17% 30% 17% 36% 100%
Gender
Female 691 652 12% 28% 18% 41% 100%
Male 598 637 23% 32% 15% 31% 100%
Age
18-24 107 136 9% 36% 23% 32% 100%
25-49 591 531 7% 35% 18% 40% 100%
50-64 314 316 19% 32% 15% 34% 100%
65+ 277 305 38% 16% 14% 32% 100%
SEG
AB 314 286 19% 40% 16% 25% 100%
C1 390 398 14% 33% 15% 38% 100%
C2 263 270 23% 18% 20% 38% 100%
DE 322 336 15% 28% 16% 41% 100%
Region
London 138 182 16% 38% 15% 32% 100%
Midlands/Wales 400 346 19% 27% 15% 39% 100%
North 321 351 18% 31% 17% 34% 100%
Rest of South 322 300 19% 27% 19% 36% 100%
Scotland 108 110 12% 34% 15% 39% 100%
2019 General Election
Conservative Party 357 378 46% 10% 13% 30% 100%
Labour Party 313 278 1% 70% 9% 19% 100%
Liberal Democrats 104 100 15% 43% 5% 37% 100%
2016 Brexit referendum
Leave 471 484 30% 18% 15% 37% 100%
Remain 470 444 13% 50% 11% 26% 100%

Do you feel better or worse off than you were at the last general election?

Unweighted Weighted Better off Worse off Neither better nor worse off Prefer not to say Don’t know Total
Overall
National 1289 1289 5% 58% 16% 11% 10% 100%
Gender
Female 691 652 4% 59% 13% 12% 12% 100%
Male 598 637 5% 57% 20% 10% 8% 100%
Age
18-24 107 136 5% 38% 15% 22% 20% 100%
25-49 591 531 4% 59% 11% 13% 13% 100%
50-64 314 316 4% 70% 14% 9% 4% 100%
65+ 277 305 7% 53% 29% 5% 7% 100%
SEG
AB 314 286 7% 62% 13% 12% 6% 100%
C1 390 398 4% 60% 17% 10% 9% 100%
C2 263 270 4% 53% 19% 13% 11% 100%
DE 322 336 4% 56% 16% 10% 14% 100%
Region
London 138 182 7% 64% 14% 10% 5% 100%
Midlands/Wales 400 346 3% 58% 17% 11% 11% 100%
North 321 351 5% 54% 17% 11% 13% 100%
Rest of South 322 300 5% 57% 16% 12% 9% 100%
Scotland 108 110 2% 64% 17% 9% 8% 100%
2019 General Election
Conservative Party 357 378 7% 49% 30% 8% 6% 100%
Labour Party 313 278 4% 78% 9% 6% 4% 100%
Liberal Democrats 104 100 7% 77% 9% 4% 2% 100%
2016 Brexit referendum
Leave 471 484 5% 57% 24% 7% 7% 100%
Remain 470 444 4% 72% 11% 8% 5% 100%

When the government provides support to families with young children, which of the following statements come closest to your view?

Unweighted Weighted The government should provide financial support to childcare providers to reduce the cost of childcare The government should provide financial support to families directly so they can use it as they see fit Prefer not to say Don’t know Total
Overall
National 1289 1289 37% 24% 14% 24% 100%
Gender
Female 691 652 40% 24% 15% 21% 100%
Male 598 637 35% 25% 14% 27% 100%
Age
18-24 107 136 29% 29% 21% 22% 100%
25-49 591 531 34% 26% 15% 25% 100%
50-64 314 316 44% 24% 12% 20% 100%
65+ 277 305 41% 19% 13% 27% 100%
SEG
AB 314 286 47% 21% 13% 19% 100%
C1 390 398 35% 28% 13% 24% 100%
C2 263 270 37% 17% 19% 26% 100%
DE 322 336 33% 28% 14% 26% 100%
Region
London 138 182 43% 28% 9% 20% 100%
Midlands/Wales 400 346 41% 22% 14% 24% 100%
North 321 351 35% 23% 15% 27% 100%
Rest of South 322 300 34% 25% 18% 23% 100%
Scotland 108 110 36% 26% 15% 22% 100%
2019 General Election
Conservative Party 357 378 44% 18% 14% 24% 100%
Labour Party 313 278 42% 34% 7% 17% 100%
Liberal Democrats 104 100 39% 30% 10% 22% 100%
2016 Brexit referendum
Leave 471 484 42% 22% 13% 23% 100%
Remain 470 444 41% 28% 11% 21% 100%

In the spring budget, in order to keep senior doctors and other professionals in work, the government plans to abolish the tax-free cap at £1.07 million (i.e., the maximum amount it is possible to save before paying additional tax). To what extent, if at all, do you support or oppose abolishing the tax-free cap?

Unweighted Weighted Strongly support Support Oppose Strongly oppose Prefer not to say Don’t know Total
Overall
National 1289 1289 7% 16% 13% 13% 13% 38% 100%
Gender
Female 691 652 6% 12% 11% 9% 15% 46% 100%
Male 598 637 8% 20% 15% 16% 11% 30% 100%
Age
18-24 107 136 9% 11% 11% 10% 21% 39% 100%
25-49 591 531 6% 12% 12% 11% 16% 43% 100%
50-64 314 316 6% 16% 15% 18% 11% 34% 100%
65+ 277 305 8% 25% 14% 12% 8% 34% 100%
SEG
AB 314 286 9% 24% 13% 13% 12% 28% 100%
C1 390 398 5% 13% 16% 13% 13% 40% 100%
C2 263 270 4% 15% 12% 13% 16% 39% 100%
DE 322 336 9% 13% 11% 11% 12% 44% 100%
Region
London 138 182 10% 18% 16% 11% 9% 36% 100%
Midlands/Wales 400 346 5% 15% 13% 9% 15% 43% 100%
North 321 351 6% 14% 12% 14% 14% 39% 100%
Rest of South 322 300 7% 17% 13% 14% 13% 36% 100%
Scotland 108 110 7% 18% 14% 16% 13% 32% 100%
2019 General Election
Conservative Party 357 378 10% 27% 9% 10% 9% 34% 100%
Labour Party 313 278 5% 12% 17% 18% 9% 40% 100%
Liberal Democrats 104 100 7% 17% 24% 17% 5% 29% 100%
2016 Brexit referendum
Leave 471 484 7% 20% 12% 15% 10% 36% 100%
Remain 470 444 6% 16% 18% 14% 10% 35% 100%

Details

  • Client: GB News
  • Fieldwork Period: March 16-17, 2023
  • Sampling Method: Online
  • Population Sampled: All adults (18+) in Great Britain
  • Sample Size: 1,289
  • Data Collection: The data is acquired from a panel provider offering participants the chance to win money. The sampling relies on an online quota approach. Specifically, participants are sampled to meet Office of National Statistics quotas for gender, age, region, socio-economic group, vote in the 2019 general election, and vote in the 2016 Brexit referendum. No criteria are used to over- or undersample respondents. To ensure the polling is representative of the target population, we use official and reliable data sources to match the sample to demographic population targets.
  • Weighting: The sample has been weighted to be representative of the population on the following variables: gender, age, socio-economic group, region, vote in the 2019 General Elections and 2016 Brexit referendum vote.
  • Turnout Weighting for Voting Intention: To gauge the likelihood of a respondent voting in the General Elections, the poll used an 11-point scale to measure the certainty that the respondent would vote if there was an election tomorrow. The voting intention answers are then weighted by the likelihood to vote (by the numerical answer to the question divided by 10, e.g., a respondent providing a likelihood to vote of 8 out of 10 will have a weight of 0.8).
  • Margin of Error: All polls are subject to a wide range of potential sources of error. On the basis of the historical record of the polls at recent general elections, there is a 9 in 10 chance that the true value of a party’s support lies within 4 points of the estimates provided by this poll, and a 2 in 3 chance that they lie within 2 points.